The ‘Complete Reel’ was designed and developed over the course of one year.
The concept was to produce a product which could improve shipping margins by 25% through a compact design which would stack on a pallet for shipping.

It was also key that it allowed a 15m hose and all accessories to fit within the product’s space package.

The Pope Handy Reel was designed to replace an existing product in the market. 

It is supplied to stores in a box but through reducing part weights and dimensions the product successfully achieved 25% more units per pallet shipment.

The Pope Handy Cart was created to replace an existing product. 

The colourways were brightened and the design was adjusted to give better usability and functionality.

Key features include; the reduction of plastics in key areas while not reducing the overall strength, a folding crank handle for improved storage options, and specific geometry on the handle for ease of movement by the user.

The Premium Reel is a replacement for an existing product already in the market.

The aim of the project was to add a high end item to the existing product range, using box section tubing and contrasting plastic parts such as the drum being made from two, interlocking parts to give a contrast and more elevated look.

In addition, overmolded hand grips on both the handle and crank winder improved the products feel and functionality.

The Premium Cart is a replacement for an existing product already in the market.

The aim of the project was to add a high end item to the existing product range, using box section tubing and contrasting plastic parts to give a more premium look.

In addition, overmolded wheels and hand grips on both the handle and crank winder improved the products feel and functionality.

I worked for Dyson for almost four years.

During that time, I worked across a range of products in different roles including; Design Engineer, Cable Harness Designer, and NPI Product Feature Designer.

Please see the images below for some examples of projects and products which I was involved with

A new form of climbing protection allowing the climber to be secured to an outwardly flaring rock crack.

SideKicks were a theoretical design produced in my final year at Brunel University. 

Westminster - A device which encourages people to maintain a work - life balance through visual, auditory and haptic interface.

This was a contextual design product for the Hunter brand during university.

The project involved creating a book, range of products, and in-depth study of the brand and their future.

Nastro Recyclo - A new form of degradable drinks packaging to encourage affordable drinking in LEDC’s. Bought by SAB Miller.

A project during my second year of university to design and prototype a more affordable drinks packaging for the developing world.

Nastro Recyclo was a concept using photodegradable plastic and recycled paper to make a beer bottle.

The bottle could be filled using conventional processes and would degrade in the sun, if left outside for an extended period, reducing waste and providing an economical and affordable alternative to glass.